Category Archives: Social Media Protection

Search Engine Optimization Blog: Why Should I Care About FaceBook, Twitter, or Whatever?

For some business owners, technology is passing them by as they are stuck in marketing meetings, revenue reviews, or whatever other daily to do's of business that ails them.  Or business owners are still waiting and watching to see how new media or digital media will affect them.

Businesses that don't get it, are going to get left behind in the dust. 

Why  you ask?

Cause social media marketing is one of the most cost-effective marketing techniques of the new age. Digital marketing or social media marketing can provide global reach (or local if that's all you need), visibility, and brand awareness, which can catapult your company to new heights, if it is used properly. The quick tidbits posted on twitter hourly or daily and the Facebook posts positioning your brand can benefit your company substantially. Leveraging LinkedIn to connect with movers and shakers and decision makers can help grow your sales pipeline.

Business owners must understand the advantage that marketing on these social networks can bring their company. Not only are the media free to use, their daily usage can bring recognition, visibility and traffic to their company's website.

 
Business owners struggling to figure this out, beware!
  
Don't go to your girlfriend's niece because she understands it better than you. Using these services personally and professionally are two totally different things. Marketing your company poorly on a social networking site will get you recognized too, however not in a good way..I might add. 
 
Knowing how to find the right company to market your website to social networks is important and essential in developing your brand and getting visibility for your company. Millions of people are on these social networks and they're talking about their likes and dislikes and their recommendations……you simply need to tap into these conversations to see what you can do to meet the needs of people seeking your products and services.

Don't get left behind in the dust, the dust of your competition speeding by you that is. Leverage new media, combine it with traditional media techniques, and see how your company's visibility grows online!

Search Engine Optimization Blog: What You Say Online, Stays Online!

Baring all in public is becoming more and more prevalent what with Facebook, Twitter, and other tools being accessible from everywhere including mobile phones and wifi connections that are freely and readily available.
 
Makes you wonder if anyone cares about online privacy anymore, doesn't it? Well, it's important, so here goes:
 
Remember, if you say it online, it's public!
  
You think it's hidden behind your privacy settings. But know that websites get hacked into and your privately shared information can become publicly visible. An agreement between Twitter and the search engines means that tweets are visible in search engine results. And copying and pasting a screen shot for the world to see, by a fictional friend whom you've never met, is a piece of cake. So if it is online, it can just as easily be featured on the front page of the NY Times. 
 
The Internet doesn't forget.
 
Yep, it is permanent. You may not realize how what you say today will affect you in the future. But fast forward in your mind 20 years from today and think how you’ll feel if you read something that you posted today. So before you post anything, think if your tweet or Facebook post could potentially cause embarrassment for you or your loved one in the future.
 
What you say has consequences for others too.

We've read news stories about cyber bullying causing suicides and harassment or potential lawsuits cropping up because someone said something that could harm another.  So think about that before you post how terrible your experience with xyz restaurant was. Or think of the potential for getting sued if you malign someone online. Last but not the least, think about the consequence of you or your loved one getting fired or sued because you said something in the "heat of the moment".

Search Engine Marketing Blog: AVG Protection for Social Media Websites too!

Hacking is real and lots of companies claim to offer real-time analysis and detection.

I read about AVG who has come out with a solution called "LinkScanner" which is a real-time scanning solution.  Basically, LinkScanner checks websites and shows you whether or not the sites you are visiting are safe or not. Whether you are surfing the web or shopping online or networking online various social networks, LinkScanner tells you whether those places are safe for you to provide your personal or private information to them.  You get real-time check and the protection is automatically activated for your safety.

It is available for PC and Mac.