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January 5, 2010
Jenesys Group Announces Multicultural Marketing Solutions
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Jenesys Group, an online marketing company in Michigan, announces their focus on multicultural marketing solutions. These Multicultural Marketing solutions are designed for brands who want to reach ethnic audiences through online channels. Multicultural marketing is targeted marketing using culturally relevant messaging to reach a certain audience. In the US, by 2012, it is estimated that Hispanics, African Americans, and Asians will have a collective buying power of over $2.6 trillion. Research also shows that these ethnic populations are very active on social networks.
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January 1, 2010
Jenesys Group Launches Newly Designed Web Site
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On January 1st, 2010, Jenesys Group, a premier online marketing company in Michigan, re-launched its corporate web site. The new web site has been designed to provide ease of navigation and enhanced resources for businesses seeking online marketing expertise. Jenesys Group is committed to providing robust search marketing and social marketing solutions and the new website reflects this. Jenesys Group has included features to the site to improve its overall user experience in learning more about the various products and services it offers.
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November 26, 2009
Jenesys Group Announces Monthly Online Marketing Workshops
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The Internet Marketing field is constantly evolving with new ways for companies to reach their target audience. Search Engine Marketing techniques need to be constantly enhanced to ensure that a company gets better rankings in search engines. Jenesys Group is doing its part in educating the business community by offering hands-on workshops in search engine optimization, social media marketing (Facebook and Twitter Marketing), and Blogging. Classes will be held on a monthly basis in Novi, MI and a webinar series will be offered starting in January 2010.
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June 21, 2009
Nipa Shah is a featured expert on www.yourbusinesschannel.com
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Nipa Shah, founder of Jenesys Group, LLC an online marketing company in Michigan is excited to become a featured expert on www.yourbusinesschannel.com, an online TV which is a resource for entrepreneurs, globally.
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June 21, 2009
Jenesys Group announces launch of www.marketingbizinabox.com
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Nipa Shah, founder of Jenesys Group, LLC an online marketing company in Michigan is excited to become a featured expert on www.yourbusinesschannel.com, an online TV which is a resource for entrepreneurs, globally. The focus of the show will be to discuss Search Engine Optimization with a focus on tips & techniques, how-to’s and more. www.yourbusinesschannel.com has a global audience and is gaining visibility as a resource for entrepreneurs and to-be entrepreneurs.
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November 16, 2008
Paid searches can pay off for small business – Crain's Detroit
Folks who are selling online are much more likely to see the merits of online ad tools, said Nipa Shah, a partner in the Jenesys Group L.L.C., a Novi-based online marketing and consulting firm. “(Small businesses) have this feeling they need to touch more people, but quite a few of them are stuck in traditional ways,” she said. “Companies know Internet marketing needs to be taken to the next level, but it depends, obviously, on budget constraints, or a strategic direction someone may have set within the company.”.
October 14, 2008
Jenesys Group Launched MIICC wins Diversity Champion Award from Corp!
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Corp! Magazine, Michigan’s largest business magazine and a long-time supporter of diversity and multiculturalism in business, has announced the companies, organizations and individuals that will be recognized in its annual Salute to Diversity issue. "The Michigan India Chamber of Commerce (www.miicc.com) is honored to be selected as a Diversity Champion by Corp! This award is special as it will coincide with our first anniversary in October 2008," said Nipa Shah, founder of the Michigan India Chamber of Commerce and Jenesys Group, an online marketing company located in Michigan.
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December 19, 2007
Jenesys Group, LLC profiled on WWJ Newsradio 950
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The life of entrepreneur Nipa Shah has been a mixture of old-world sensibilities and a 21st-century appreciation for technology and the global economy. Shah, president of Novi-based Jenesys Group LLC and founder of a new chamber of commerce for the Asian Indian community, is taking advantage of her connection to her homeland and a knack for technology refined while living in the United States.
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December 17, 2007
Great Lakes IT Report features Michigan India Chamber of Commerce
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The Michigan India Chamber of Commerce held its third meeting last week at Marx Layne & Co., the Farmington Hills corporate communications firm. Networking was the focus of this monthly meeting, but there was also a presentation from Kathy Munoz, a "master" of reike, a Japanese-based healing art.
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November 1, 2007
Oakland Business Review features Michigan India Chamber of Commerce
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A group of Asian Indian American business owners and executives have joined together to form the Michigan India Chamber of Commerce in Novi. It is designed to create more opportunities for business networking and exposure for Asian Indians throughout the region, said Nipa Shah, chamber founder and president of Jenesys Group in Novi, Michigan.
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October 14, 2007
Detroit Free Press features Michigan India Chamber of Commerce
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Carol Cain, Detroit Free Press veteran reporter features Nipa Shah, Founder of Jenesys Group as she announces launch of the Michigan India Chamber of Commerce. "No one would dispute metro Detroit’s status as a melting pot, which can make it difficult to stand out. Nipa Shah says she believes Asian Indians in particular are overshadowed and need to do a better job of marketing themselves."
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October 1, 2007
Jenesys Group, LLC receives WBE Certification
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Jenesys Group, LLC, an online marketing and web site development company with more than three years of experience delivering online marketing and web design, development, and maintenance services across the globe, announces its certifications as a Women’s Business Enterprise (WBE) by the Women’s Business Enterprise National Council (WBENC).
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